The 15 best business books to read this winter

As the business owner, you have full control of where your business is heading or what path will it take. It is true that in order for a business to grow, the entrepreneur should have strong strategic and execution capabilities. But unfortunately, these are what many entrepreneurs lack.

Obviously, entrepreneurship is a complex and tricky job that is why entrepreneurs really have to be smart and knowledgeable. Otherwise, he won’t be able to make right decisions and he would not know where he will take his business as well as his team.

Being a knowledgeable entrepreneur does not mean that you build and manage your business on your own. Of course, you can’t build your company by yourself. You have to know what skills are needed to grow the company, how to attract talented people with those skills, communicate your vision to them and give them space to execute on it. You need to inspire your team while maintaining their respect.

Apart from being able to properly manage your team, you also need to know how to understand your customers’ needs. You need to study their purchasing behaviour, preferences, etc.

Experience can be a great teacher if you want to become a smarter entrepreneur. However, it would be faster for you to become an expert if you read books about business. Here are the 15 best books for you: https://www.businessinsider.com.au/best-business-books-summer-2017-6#/#black-edge-by-sheelah-kolhatkar-1

How to Protect Your Online Reputation in 2017

How to Protect Your Online Reputation in 2017

Almost all businesses nowadays do business online – some sell products and services, while some market through the World Wide Web. So when you run your small business online, it is safe to say that online reputation means a lot.

Reputation is more important for online businesses than those that operate offline. When people like you and your products, they spread the word which will help you get even more traffic and sales. However, when you mess up, it’s easy for one unhappy customer to broadcast it to the world.

Online reputation management is so valuable; protecting your online reputation is not difficult as it sounds. It requires you to conduct business with a certain mindset. If you follow a few basic guidelines in all that you do online, your reputation will take care of itself.

If you want to build great online reputation, it should start with outstanding customer service. It will usually keep anyone from talking badly about your service. Since lots of online businesses have shameful customer service practices, it’s not too hard to be better than the competition in this area.

A large part of what reputation management companies do is monitoring the internet to find out what customers are saying about you. If you invest a little bit of time, you can do this yourself.

To learn how to protect your online reputation this 2017, read this article: https://www.entrepreneur.com/article/287581

How to Create the Perfect Business Logo when Design is not your Thing

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What is a company logo? Why is it important? It is a typographical mark intended to convey not only the name of a company, but also its character and its values. It normally consists of a high-quality graphic image that will be used to represent the company’s product or service being offered.

Arguably, having the most appropriate business logo is the most important element available to represent a business especially in nowadays. Today, we are living in the digital age where first impressions are everything. Hence, designing the right logo for your business is normally the first step in properly branding a company and its products.

Your company logo is an integral, indelible aspect of your business’ identity within your markets. Your company’s logo creates the first impression people will have of your business. It’s the most important graphic image of your company, one that summarises and represents your brand – to your employees, partners and most importantly of all, to customers.

If you are able to create a professionally designed business logo, you have an unmistakable sign of a company’s strength, its self-image, the scope of its services and the kind of products it offers.

Read this article to learn how to create the perfect business logo even though you are not good at design: https://www.the-entourage.edu.au/blog/how-to-create-the-perfect-business-logo-when-design-is-not-your-thing/#.WMDiR2-GPIU

The 5 Tricks To Build A Startup Like A Pro

kicking ass

Starting a new business is adventurous and exciting event. However, according to statistics, majority of new businesses fail within the first two years.

There are many reasons why a startup business fails. One of the most common reasons of failure is lack of money; when a business fails to generate sales, it also goes down as well. Another reason why a business fails is because of lack of experience, knowledge and expertise. However, the opposite is true. While it helps to go to school and learn the tricks of the trade, it does not necessarily mean that you cannot start a business because you do not have a degree.

When starting a business, research is vital. You need to ask the right questions. This is all part of the research process. You may research questions you need to have answers for if you do not know what questions to ask. It is okay to search on Google or Bing and quickly search for important questions to ask when starting a business.

Once you have done your research, the next step for you to take is to know your target customers. Do some research and see if there are any typical or general interests the target audience has. If you already know them or know their interests, then you are ahead of the game.

For more on this topic, click this: https://startup88.com/cool-shit/2016/05/31/5-tricks-build-startup-6-months-like-pro/22062

Small Businesses Need Business accounting services in Perth WA

Paying attention to the revenue coming in as well as the invoices that need to be paid out is important. However, there is often a lot of cash flows that does not get properly recorded especially for small businesses and start-up businesses. So if you want to make sure that everything is properly recorded, you need to get a professional service from a reputed accounting firm in Perth like Baggetta.

Business accounting services in Perth WA

Keep in mind that keeping your business finances in records is important so that it would be easy for you to see where the money is coming from, and going to. Most importantly, this will also make tax time much less stressful. Therefore, small business should utilise the value of professional accounting services to keep your finances in order and up to date very efficiently. Click this link http://www.baggetta.com.au/business-accounting/ to avail services of Baggetta.

Commonly, small business owners have their personal expenses blended with their business expenses. But the truth is; these two should be kept separated. When you got a professional accountant to work for you, he will ask you to set up specific accounts for your business from bank accounts to credit cards to save you a lot of time and stress during tax season.

With the help of an accountant, you can keep your records accurately not only of your books, but your merchandises as well. This will help you stay organised and on top of your business finances. You can also keep track of when you restocked, how much merchandise you have on hand and how much you sold. This can easily reveal where merchandise may be misplaced, lost or even stolen.

Small business owners should pay special attention to their finances. This is especially important in the first year of operations. And by hiring an accountant, all these can be achieved without experiencing headache and loss.

Why Bathroom Renovations in Perth is Essential

Are you planning to remodel your bathroom? Why is bathroom renovation important and what you should do to achieve this task successfully? bathroom renovations PerthThe bathroom is one of the most valuable rooms in a home. Many homeowners would list this room as their favourite among all other rooms in their house, that’s because not only is the room the place where we clean our bodies, but it is also the place where we think and relax after a long stressful day.

Apart from being the favourite room of many residential property owners, the bathroom can also have a significant contribution to the overall value of the property. If you transform your bathroom into a well-designed and functional one, you will certainly increase the value of your house and its appeal as compared with a bathroom that is poorly planned and contains broken fittings.

Do you want to make your house easier to sell in the market? If you are, hiring a bathroom renovation expert to guide you with the renovation process can help you build a new bathroom that is attractive to property buyers. Renovating a bathroom can be difficult especially when you have limited space so you really need an expert’s guidance to plan the bathroom according to the space available as well as position of features that cannot be moved, such as windows and doors.

There are many local contractors in that offers bathroom renovation services in Perth, Western Australia. As the owner, you invest a lot of money and time so make sure that you hire the right one by taking some time doing some research.

10 Tips to a Powerful Email Marketing Strategy

PhotoEmail marketing may be an older version of web marketing compared to social media, search engine, and content marketing. However, this form of email marketing can still bring you tons of benefits as long as you build and use it the right way. When you know the right strategies to use, you can get best results from it.

Using email to market products and services is a form of direct marketing, which is used to communicate for commercial or fund-raising messages to an audience. Email helps organisations speak or express any fresh idea or information in a more quickly and happily manner compared to the marketing methods we used in the past. Similarly, it helps companies by decreasing their burden in form of thrift and keeping record of every communication.

One great benefit of email marketing is that it does not only allow organisations to send information to a large group with just a single click, but email marketing also allows them to follow up sales. This means that if someone buys a product from you and you have other related products, you can take help of emails to send them info about relevant products to those they have previously purchased.

Email marketing can be tricky especially if you are doing this for the first time. To make it easier and simpler for you, you should check this post out from ExactTarget.com.

You can find the full article here: http://www.exacttarget.com/blog/email-marketing-strategy-tips

Choosing the Right Commercial Refrigeration for your Business

Refrigeration is an important consideration for everyone – people use fridges and freezers whether it is home refrigeration for average individuals or commercial refrigeration for businessmen. Regardless of what your purpose is, everyone will always find a commercial refrigeration Perth WA that will keep food cold and will allow the food to be healthy and safe to consume for a long period of time. That is why the demand for commercial refrigerators for sale is on the rise.

commercial refrigeration Perth WAFor those who are in the restaurant or any other food preparation business, they understand that that the quality of food and drinks that they serve to their customers can make or break their company. They know that serving cold or stale food can surely affect their business in a negative way, suffer or even get bankrupted. So they make sure that both their foods and drinks are properly stored. That is why they use a reliable commercial refrigeration system.

If you are a businessman and you’re new to the food preparation industry, it is crucial that you should which commercial refrigeration appliances win the top marks and is suitable for your business.

When choosing the right fridge for your business, you first need to keep in mind that commercial refs are normally bigger than the ordinary once. Make sure that you have enough space for the appliance. Then, it is better to buy the one that is made of stainless steel. This type of ref is more durable and is easier to clean.

Click here to read our post about commercial cleaning services.

5 pointers to look for a good office cleaning company in Perth

One of the most popular reasons why businesses hire office cleaning Perth is they want to save countless hours of having to regularly sweep the floors, wipe the dust from tables and windows, or take out the trash themselves.

office cleaning PerthThere are numerous advantages of having the services of commercial office cleaners aside from allowing business owners to focus their time on more important aspects of their business. In addition, businesses also able to save some money from this contractual service compared to when they are paying weekly or monthly rates to janitors and cleaners.

There is no doubt about the advantages of hiring a cleaning service provider but finding the right one for the job is actually your major challenge. Of course, when you pay for a certain product or services, you would always want to get what you pay for. The same thing when it comes to hiring office cleaning services so picking the right company for this job is crucial.

Here are a couple of pointers you can follow in order to get the best office cleaning company:

  • The company should offer the competitively priced rates
  • The company is licensed and has good reputation
  • The company’s employees have proper training and experience
  • Provides satisfaction guarantee
  • Have been in the industry for years

These are the basic things to look for when choosing an office cleaning company. Keep in mind that you are paying your hard-earned money so you deserve to get what you paid for.

 

Check out our blog post on commercial refrigeration.

Aesthetic & Functionality – vital keys to a successful bathroom renovation in Perth

Our bathroom is usually a special place – it is a haven of relaxation, a place where we temporarily free ourselves from the day’s stress and pressure. In most cases, the bathroom is always considered as one of the favourite places for homeowners. That is why bathroom renovations Perth are the most popular among other types of home remodelling.

What are the keys to successful Perth Western Australia bathroom renovations? What are the factors to consider having a sensible bathroom renovation? A successful bathroom renovation has to address all you need: both appearance and functionality.

bathroom renovations PerthIf you would like to have a bathroom that you’ve always dreamed of, you need to consider your bathroom fittings. Make sure that these objects complement the design of the room and are up-to-date. You may consult an expert bathroom designer with this task but it is always important to follow your taste.

Another important tip for you to follow is to select the finest materials for your bathroom more especially for your flooring. Even if they are usually costly, purchasing floor materials such as ceramic, granite and ceramic is still a smarter option because they are more durable.

Finally, make your bathroom highly functional. Make sure that all fittings as well as the lighting are properly working and all pipes have no leak.

These are the simple tips you can follow to have successful bathroom renovations Perth Western Australia. Always remember that when renovating your bathroom, you should consider both aesthetics and functionality.